Support to the Covid-19 crisis in the media industry
The question:
How to maintain a positive employee experience when switching to full remote working during the Covid-19 crisis?
The client’s starting point
- A major recruitment player in France with operations in three European countries
- A shift to full remote working, forced by the Covid-19 crisis
- A wish to maintain the level of satisfaction of the employees
Akoya Consulting’s response
- Weekly surveys to measure the precise feelings of employees
- Statistical analysis of the surveys to identify key levers for improving the employee experience
- Weekly recommendations for continuous improvement
The whole story
Our client, a major player in recruitment in France and present in three countries in Europe, placed all of its employees on remote working in response to the Covid-19 crisis. A pioneer in employee experience and the work of the future, the company wanted to continue to satisfy its employees in this teleworking context.
Akoya designed a weekly survey to obtain ongoing measurements of key employee experience indicators (e.g. mood, work-life balance, level of satisfaction). By conducting statistical analyses, Akoya was able to determine the factors that were most correlated with employee satisfaction and use them as levers for improvement.
First, the analyses showed that the feeling of being listened to by managers and more broadly by the company, inter and intra-departmental communication, and the work-life balance were the main levers for improving employee satisfaction. Faced with these conclusions and working closely with the client company, various recommendations were proposed in order to respond to the points of attention.
Wishing to go further than crisis management and to address deeper issues, a second survey was developed in order to continue to meet employees’ expectations after the un-lockdown. Meaning at work, recognition, and the transparency of the company’s decisions were then the new factors on which it was possible to act.
By using the identified levers for improvement, the company was able to quickly meet the expectations of its employees and thus maintain a high level of satisfaction. 80% of employees were recommending the company as an employer during the Covid-19 crisis.